Social Media Management

Rest easy knowing your social media accounts are being maximized by one of the top-performing creators in the underwater field. Sweetwater Scuba has the highest cumulative reach on ALL of the top 4 social media platforms (Instagram, YouTube Shorts, Tiktok, Facebook) and stays in the “Top 3” scuba diving podcasts on Spotify and Apple. 

• Sweetwater only manages accounts that bring value to the aquatic outdoor community. This may include scuba, freediving, mermaiding, conservation, outdoor, travel, and equipment/outerwear in related fields.

• Each post is organically supervised and approved by Kenny Dyal, on all platforms. All plans are for a minimum of a 90-day period, paid monthly or up-front, and renewable.

• The goal is to increase followers, brand awareness, views, engagement, community growth, notify followers of special events or promotions, and ultimately increase conversion.

• No more stressing over your social media accounts! Whether you'd like full management or turbo-charge your existing social strategy, you've got solutions.

• The following primary platforms are managed by Sweetwater: INSTAGRAM, TIKTOK, YOUTUBE, FACEBOOK . *Also reposted to Threads.  X can be added for $200/mo. for management options.

See chart below for specific deliverables. 

*I am happy to walk you through the details and explain each element. Lets setup a call or meeting!

Option 1 | $750 mo

• 1 Reel, Short, or Post per week provided

• Description, Captions, Hashtags, and other tags/info recommendation provided with each post.

• It will be reposted/shared on all applicable Sweetwater platforms

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

Option 2 | $1300 mo

• 2 Reels, Shorts, or Posts per week provided

• Description, Captions, Hashtags, and other tags/info recommendation provided with each post.

• They will be reposted/shared on all applicable Sweetwater platforms

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

Option 3 | $1800 mo

• 2 Reels, Shorts, or Posts per week provided

• Description, Captions, Hashtags, and other tags/info recommendation provided with each post.

• They will be reposted/shared on all applicable Sweetwater platforms

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

Option 4 | $2800 mo

[Management Tier]

• 5 Posts + 5 Stories per week

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 2 Collab post on Sweetwater channels per 90 days
  

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

Option 5 | $3600 mo  

[Management Tier]

• 6 Posts + 7 Stories per week

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 2 Collab post on Sweetwater channels per 90 days
  

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

Option 6 | $4200 mo. 

[Management Tier]

• 7 Posts + 8 Stories per week

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 3 Collab post on Sweetwater channels per 90 days
  

• FULL Podcast Interview posted to all Sweetwater Channels (2x per year)

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

• 1 promo/shoutout commercial per 90 days, posted on Sweetwater stories, with video provided to you for licensed for unlimited use.

Option 7 | $6800 mo.  

[Management Tier]

• 10 Posts + 11 Stories per week

• FULL Podcast Interview posted to all Sweetwater Channels (1x per year)

• 4 Collab post on Sweetwater channels per 90 days
  

• FULL Podcast Interview posted to all Sweetwater Channels (3x per year)

• 1h Virtual coaching session, with full analysis of channels & recommendations. (1 per 90 days)

• 1 promo/shoutout commercial per 90 days, posted on Sweetwater stories, with video provided to you for licensed for unlimited use.

After initial payment, Sweetwater will email an invoice with payment link for subsequent payments. (Payment can be made here on this page's dropdown, or invoice can be emailed)

TIMELINE:

• Once first payment is made, we setup a digital meeting.

• Schedule in-person content creation visit.

• Agreement is sent for both parties to sign.

• Transportation costs (if any), will be invoiced.

• User permissions, shared folders, and general scheduling is setup.

• In-person content creation visit usually lasts between 1 & 2 days, depending on location and subject matter.

• Within 14 days (or less) of departure, content begins and social media is handled.

• Every 90 days there will be an option to renew.

• There is a reduced rate for 6 month and 1 year agreements paid in full. 

IMPORTANT. PLEASE READ:

CONTENT CREATION EVENT PRICING

On-site, in-person content creation visits (where we gather the source material for most of the content) follow these budget guidelines:

2hr driving distance from Orlando, FL requires only a $250 setup price per 90 days, plus any fees associated with the shoot, such as:

• Boat Fees, Park Entry, Equipment Rental, Permits, etc.
• Hotel (if overnight stay is needed)

In most cases, there will be a minimum of 2 people: Kenny Dyal & one production assistant/professional diver. Any additional talent requirement will be discussed and agreed upon in advanced.

For Management Tier (Options 4-7 above), the $250 setup price is waived.

Transportation Pricing Structure

For distances beyond 2hr drive from Orlando, FL, the following pricing structure will be used.

Transport cost includes:

• Standard airline seating for two people (main cabin), including most reasonably direct flight available, and 1 checked bag/paid carry-on, whichever is needed.
• Standard hotel room for two people based on local average rate per Google search of that time and city.
• Economy rental car/ride share to/from airport, hotel, and content destination for a total of two people.
• For driving to a destination (beyond 2hrs from Orlando), the cost is figured at $0.70 per mile based on Google Maps distance. This rate includes all fuel, tolls, or any other mileage costs.
• Any upgrades to seating, vehicle/room upgrades, additional nights, etc. will not be included in the invoice.
• Additional/irregular transport (such as ferries, boat/plane charters, overnight flights, etc.) will be discussed on a case-by-case basis.
• Unless otherwise specified, all transport costs will be based from an origin point of Orlando, FL, USA. (MCO)

There will be an initial content shoot needed for the first 90 days. Typically, we would do a fresh content shoot every 90 days, although that can vary.